PRESS RELEASE – Gynoflorelle®: The New Generation of Intimate Care
Medinova AG Switzerland Introduces Gynoflorelle®: The New Generation of Intimate Care in
Partnership with YUN N.V. Probiotherapy for the Markets Germany & Switzerland.
Zurich, August 28, 2023 – Medinova AG, an established company in women’s health, is pleased to announce the launch of its innovative brand, Gynoflorelle®. With over 40 years’ experience and its products marketed in more than 69 countries, Medinova AG has established itself as a strong partner in women’s health with its brands such as Fluomizin, Gynoflor, and VIVIFLOR. Now, the Swiss company is taking another step forward by partnering with the innovative Belgian biotech and research team of YUN Probiotherapy.
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The intimate care brand Gynoflorelle® sets new standards in women’s health by becoming the first brand to offer a two-step intimate care routine based on two patented, 100% microbiome-friendly, and natural pre- and probiotic formulations.
Innovative intimate care routine in two steps:
Step 1 involves the daily use of Gynoflorelle® VGN PREBIOTIC WASH for in-shower intimate cleansing, while step 2 provides comprehensive care using Gynoflorelle® VGN PROBIOTIC GEL.
Step 1: The innovative prebiotic wash gel Gynoflorelle® VGN PREBIOTIC WASH protects and strengthens the intimate flora while preventing itchiness and irritation. The
hypoallergenic, soap-free and fragrance-free wash gel is especially suitable for the
delicate intimate area and promotes rapid re-colonization with the “good” bacteria,
Step 2: The gentle, silky-smooth probiotic gel Gynoflorelle® VGN PROBIOTIC GEL
contains living lactobacilli Lactiplantibacillus pentosus & Lactiplantibacillus plantarum)
which form a probiotic protective barrier to rebuild the damaged microbiome, actively
strengthen the natural intimate flora and can specifically be used in cases of microbiome imbalance, such as in women who are prone to intimate infections, as well as during pregnancy, lactation, and menopause. Clinical studies have shown that the selected lactobacilli can
inhibit the growth of vaginal mycosis.2
The new intimate care routine brand Gynoflorelle focuses on strengthening the microbiome, which is crucial for maintaining a healthy intimate balance. The “good” bacteria, known as lactobacilli, have to
be supported rather than washed away. This effect has been confirmed through various in vitro tests. Conventional intimate wash lotions can inhibit the growth of these lactobacilli for up to 60 hours1, leading to an imbalance that can promote infection.
“Awareness of intimate care for women at every stage of their life cycle is increasing worldwide, and
available microbiome-friendly treatment options are currently limited. We address these unmet needs
and provide women with innovative and natural treatments that support a healthy vaginal microbiome,” says Olga Lamua, General Manager of Medinova AG Switzerland. “The launch of Gynoflorelle® in collaboration with YUN Probiotherapy represents an important milestone in our commitment to providing best-in-class solutions for women in every stage of life. By leveraging YUN’s extensive expertise in microbiology and strong business operation system, we will soon be able to bring this new therapy to women in Switzerland and Germany.”
Tom Verlinden, CEO YUN Probiotherapy: “YUN Probiotherapy is committed to harnessing the power
of beneficial bacteria to improve human health. Our breakthrough achievement lies in the creation of
an innovative probiotic gel supplemented with our microbiome-safe wash. These remarkable products provide a fast, effective, and safe solution to women’s intimate health by protecting, strengthening, and restoring the vaginal microbiome. It is with great joy and pride that we can collaborate with the esteemed Medinova AG Switzerland, a powerful partner who shares our commitment to making these outstanding products accessible to a wide audience.”
Medinova AG is setting a new standard in women’s health with Gynoflorelle®. The brand represents quality, safety, and protection of the microbiome. By partnering with YUN Probiotherapy and their expertise in microbiology, Medinova is combining its extensive experience with innovative research
to offer women in every phase of life a natural and advanced intimate care solution.
Medical professionals are invited to learn more about Gynoflorelle® and the benefits of this new
brand. For further information, please visit our official website (www.medinova.ch) or contact the
Gynoflorelle products will be available in pharmacies, drugstores, also selected gynecological practices and onlineshops.
For more information on the new product, visit: Products – Medinova AG
References: 1) Reference: YUN Probiotherapy, 2023, 2) (Oerlemans EFM, Bellen G, Claes I, Henkens T, Allonsius CN, Wittouck S, van den Broek MFL, Wuyts S, Kiekens F, Donders GGG, Lebeer S. Impact of a lactobacilli-containing gel on vulvovaginal candidosis and the vaginal microbiome. Sci Rep. 2020 May 14;10(1):7976.)